Welcoming spaces, a home’s attentive care
Estates The Premier brings hotel operating standards to privately owned apartments and villas, creating serviced accommodation for short breaks and longer stays. Each property is assessed beforehand against the requirements for guest accommodation, the development’s rules and our brand standards.
The brand is designed for families or groups of friends travelling together, who want the space of a home and the reassurance of a hotel.
Elegant private spaces
Modern furnishings and thoughtful layouts for short breaks and longer stays.
Comprehensive service
Housekeeping, maintenance and guest support to hotel standards, with additional assistance arranged according to the services available at each property.
| Positioning | Upper upscale and above |
| Property types | Privately owned serviced apartments and villas |
| Settings | Cities and resort destinations |
| Clientele | Families or groups of friends; business and leisure; short and extended stays |
| Service | Hotel-standard service in private apartments and villas; additional services vary by property |